06
May
08

Greatest Ad Campaign ever: Impossible is Nothing

This is my favorite commercial of all time:

“Some people listen to themselves rather than listening to what others say.These people don’t come along very often, but when they do, they remind us, that once you set out on a path, even though critics may doubt you, its ok to believe, that there is no can’t, won’t, or impossible. They remind us, that it’s OK to believe, impossible … is nothing.”

And the ad campaign version:

Impossible is just a big word thrown around by small men who find it easier to live in the world they’ve been given than to explore the power they have to change it. Impossible is not a fact. It’s an opinion. Impossible is not a declaration. It’s a dare. Impossible is potential. Impossible is temporary. Impossible is nothing.

One day, I hope to bring original people, not just stars and famous athletes, and let them tell their impossible story.


6 Responses to “Greatest Ad Campaign ever: Impossible is Nothing”


  1. 6 May, 2008 at 7:36 am

    Very inspiring. Thanks for sharing.

  2. 8 May, 2008 at 2:18 pm

    Great commercial. I didn’t even notice the other group…Ali just eats the attention.

  3. 4 June, 2008 at 3:38 am

    Thanks for reminding me of this ;-)

  4. 7 July, 2008 at 5:36 am

    Well I must say it’s pretty good ! But I like the “Think Different” campaign from Apple better (oh, and I’m not by any mean an apple fanboy, I use Windows).

    Video can be found here if you want to have a look:
    http://norswap.fr.nf/post/37773766/

  5. 15 May, 2009 at 4:18 pm

    In a few months I will have my impossible basketball story. 6 months ago I though it was impossible for me to become muscular, fast, dynamic, patient. Right now I am those things. One week ago I thought I would never be able to dunk as I’m only 5′10” “tall”. Today, I dunked a table tennis ball.

    In 3 months or earlier I will achieve… the impossible. Because impossible, is nothing.


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